Sport

More Than Results on the Pitch

A club is more than its league position. It is a city, a history and a community passed down through generations. That is why sports brands need a direction that holds through wins and losses.

Sports branding is about making a club or federation clear to supporters, athletes, partners and audiences, on the pitch, in the city and across channels. Nonspace works with brand, communication and digital platforms for Norwegian sport from Trondheim and Bergen.

Strategy, Communication and Platform

We follow sports brands over time, from the moment the strategy is in place to every new season. Three layers recur.

Supporters Carry the Brand

In sport, it is the supporters who carry the brand forward, in the stands, in the city and on social media. That makes sport one of the most demanding and most rewarding categories to build a brand in.